We built a social media strategy centered on quick, actionable tips that Fitmotive’s audience could apply in their daily lives. Content included short videos on proper form, pain-free training techniques, nutrition basic
Fitmotive, a Winnipeg-based wellness and coaching company, wanted to strengthen their social media presence and share their expertise with a wider audience. The goal was to create content that educates, motivates, and builds trust with people looking to improve their health and lifestyle.
We built a social media strategy centered on quick, actionable tips that Fitmotive’s audience could apply in their daily lives. Content included short videos on proper form, pain-free training techniques, nutrition basics, and motivational guidance for staying consistent. By focusing on clear education, we were able to position Fitmotive as a trusted resource in health and wellness, helping them connect with their community in an authentic and approachable way.
We shared exercise demonstrations that made proper technique simple to understand, nutrition tips filmed right in the kitchen, and other talking-head clips that felt personal and approachable. The content worked together to showcase Fitmotive’s commitment to making health and wellness both practical and relatable.
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