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Parkbridge
Maintaining a professional and active social media presence for Parkbridge, reflecting their commitment to vibrant community living.
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Project Details
About the project
MAD Social Agency managed the social media presence of Parkbridge, Canada’s leading developer and owner-operator of residential land lease communities and RV camping & cottage resorts. Our focus was on maintaining an active and professional presence on LinkedIn and Facebook for both Parkbridge communities and resorts, ensuring a consistent and corporate tone in line with the brand's ethos
Project execution
Our approach was straightforward and focused:
- Content Curation: Carefully selecting and sharing content that aligns with Parkbridge's corporate image and values, focusing on their community-centric approach.
- Platform-Specific Management: Tailoring our strategy to suit the professional nature of LinkedIn and the community-focused environment of Facebook.
- Consistent Brand Voice: Ensuring all posts and interactions maintained a consistent, corporate tone, reflecting Parkbridge's position as a leader in community development.
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