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Klondike Kettle Corn
Klondike Kettle Corn’s collaboration with MAD Social Agency has popped beyond expectations, proving that a snack can indeed be a vehicle for connection and joy.
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Project Details
About the project
Klondike Kettle Corn, founded by Katie Young in the scenic landscapes of Whitehorse, Yukon, represents the essence of northern charm and community spirit. Leveraging her extensive culinary background, Katie transformed her passion for creating memorable food experiences into Yukon's favourite snack. Klondike Kettle Corn isn't just about popcorn; it's about crafting moments of joy and connection, whether on a mountain peak or around a cozy campfire.
Project execution
Through a combination of Instagram stories, Facebook posts, and engaging content across other platforms, we brought the spirit of Klondike Kettle Corn to life. We showcased the brand’s journey from local farmers markets to becoming a beloved snack across the region, all while staying true to its roots. User-generated content, featuring customers enjoying Klondike Kettle Corn in various settings, played a key role in demonstrating the brand's community-focused ethos.
Project gallery
- Increased Brand Awareness: Enhanced online presence led to higher brand visibility beyond the Yukon, attracting interest from potential customers nationwide.
- Community Growth: Social media engagement soared, with significant increases in followers, shares, and interactions, strengthening the brand’s community of popcorn enthusiasts.
- Sales Boost: The enhanced social media strategy contributed to a noticeable uptick in online sales, as new customers were eager to experience the taste of the Yukon.
Want to know more?
Get in touch
Let’s connect! Schedule a Complimentary 30 minute discovery chat with a light strategy session.
